Every January the same question goes round: is that cloak actually buyable, or is everyone just wearing a black dressing gown? The answer is that an officially licensed version exists, it is made by a real costume manufacturer, it costs £29.99, and both sizes are in stock right now. The shield necklace is real too, at £28.
We checked the official shop's live inventory today rather than repeating last winter's links. Below: what the official pieces are, how to tell them from the supermarket lookalikes, and what the show's own store does and does not sell.
The cloak, and who actually makes it
The official cloak sells through The Traitors' own shop at £29.99, and both S/M and L/XL report in stock as of 10 August 2026.
The detail that matters, and which no listicle mentions: the manufacturer of record is Rubies — one of the oldest and largest costume companies in the world, the same house behind decades of licensed film and television costume. That is the difference between a licensed product and a themed dressing gown. It means a costume-industry maker took the licence, not a print-on-demand shop that bought a domain in January.
There is also a junior version at £22.99, in 8–10 and 10–12 years, both in stock, also from Rubies. Worth knowing, because the adult S/M is not a child's size and people buy it hoping it will be.
The shield necklace
The shield necklace is £28.00 and in stock. Unlike the cloak, the vendor of record here is the store itself rather than Rubies, which usually indicates a direct commission rather than a costume-house line.
It is the better object of the two, and the reason is dramatic rather than material. The cloak marks the traitors; the shield is what the faithful play for. As a thing to own, the shield carries the show's actual tension — it is the object people are desperate to win, whereas the cloak is a uniform. If you are buying one item and you care what it means, buy the shield.
There is also a practical argument. A cloak is a costume: you wear it once, at a party, in October or January. A pendant is wearable on an ordinary day, and only people who watch the show will recognise it. That is the same quality we look for in any screen object — whether it survives outside the reference — and the shield passes where the cloak does not.
How to tell the official one from the high-street ones
This is where money gets wasted, so it deserves specifics.
Every January the supermarkets and fast-fashion chains produce hooded black robes timed to the new series, and search autocomplete is full of them — the retailer names appear right alongside "the traitors cloak". They are not licensed, they are seasonal, and they are usually gone by February.
Three ways to tell what you are looking at:
Check the vendor, not the photo. The official cloak lists Rubies as its maker. A "Traitors cloak" with no named manufacturer is a themed garment, not a licensed one.
Check the shop. The official store carries a catalogue of roughly 94 products. A single-product site that appeared in January is a seasonal opportunist.
Check what it's called. Supermarket versions are usually sold as dressing gowns — because that is what they are. The licensed item is sold as a cloak, which is a different construction: a cape rather than a robe with sleeves and a belt.
None of that makes the cheap ones useless. If you want one evening's costume for a party, a black hooded robe does the job and costs less. But if you are buying because you want the thing, the licensed one exists and is not expensive.
What the show's shop sells, and what it doesn't
The official store runs to around 94 products, which is a real catalogue rather than a token one. But there is a pattern worth naming.
What exists: the cloak, the junior cloak, the shield necklace, and a broad range of general merchandise around the format.
What does not exist as an official product: the host's wardrobe. This is the single biggest mismatch between what people search for and what can be bought. Autocomplete is thick with queries about the presenter's coats — the green one, the camel one, the sheepskin, the fur — including people searching during transmission, which tells you how immediate the reaction is. None of that is merchandise. Those are styled fashion pieces from real brands, chosen per episode, and the show does not sell them.
We are not going to guess at those identifications. Presenter styling is a genuinely hard identification problem — pieces are frequently pulled from current-season collections, sometimes altered, and reported second-hand by outlets copying each other. When we can confirm one from a primary source, we will write it. Until then, saying "we don't know" is more useful than a confident wrong answer.
If you cannot have it
If it's out of season: this shop is not seasonal — the stock we found in August is real, in a month with no series airing. That is an advantage over the high-street versions, which only exist in January. Buying off-season is the calmer purchase.
If you want the look for less: a plain black hooded cape, not a dressing gown. The construction is the giveaway on camera and in photographs — the show's cloaks hang from the shoulders rather than cinching at the waist. A belt is what makes a costume read as a bathrobe.
If you want the shield without paying for it: the shield's design is deliberately simple, and it is a common craft project. We note that as a fact about what people do, not as a recommendation — at £28 for the official one, the maths favours buying it.
The honest summary: this is one of the rare cases where the licensed product is cheap, in stock, made by a real costume house, and available outside the hype window. That is unusual enough in our experience to be the whole recommendation.
It is worth putting that in context, because we spend most of our time reporting the opposite. The pattern we hit again and again is that the thing everyone wants was custom-built for the camera and never sold, or was sold once and is now gone. A licensed cloak at £29.99 with both sizes in stock in a month when the show is not even airing is, by the standards of this beat, an easy answer to a question that is usually hard.
One caveat on timing. Stock we verify is stock on the day we check it. This particular item has an annual demand spike tied to the broadcast window, and a £29.99 costume piece is exactly the kind of product that goes to back-order in January. If you are reading this near a new series, re-check the product page before assuming the figures above still hold — that is true of everything we publish, and doubly true here.
FAQ
Can you actually buy The Traitors cloak? Yes. The official licensed cloak is £29.99 at the show's own shop, made by Rubies, with both S/M and L/XL in stock as of 10 August 2026.
Is there a children's version? Yes — a junior cloak at £22.99 in 8–10 and 10–12 years, also from Rubies, both sizes in stock. The adult S/M is not a child's size.
How much is the shield necklace? £28.00, in stock at the official store. Its vendor of record is the store itself rather than a costume manufacturer.
Are the supermarket versions official? No. The hooded black robes that appear in high-street shops each January are unlicensed seasonal products, usually sold as dressing gowns rather than cloaks, and typically gone by February.
How do I tell a licensed cloak from a lookalike? Check the named manufacturer — the official one lists Rubies. Check whether the shop has a real catalogue rather than one product. And check whether it is sold as a cloak or a dressing gown; the constructions differ.
Can I buy the presenter's coats? No. The host's wardrobe is styled from real fashion brands and is not merchandise. Those pieces are not sold by the show, and we do not publish identifications we cannot confirm from a primary source.
Is the shop only open in January? No. We found stock in August, outside the broadcast window, which makes off-season the less frantic time to buy.
Which is the better buy, the cloak or the shield? The shield, if you care what the object means — it is what the faithful compete for, where the cloak is simply the traitors' uniform. The cloak is the better costume.